In this exercise, we selected one well-designed map and one poorly designed map to evaluate for effectiveness. We had a list of questions that helped guide our critical thinking and evaluation process. Below are the two maps I selected along with their subsequent evaluations.
Map Evaluation: Well-designed Map #1
Answer
the following questions for the well-designed map:
General
▪
What is the purpose (substantive
objective) of the map? The purpose of the above map is to illustrate the wildlife
management zones in the state of South Carolina.
▪
What is the “look and feel” (affective
objective) of the map? The map is intended to be simple, but informative.
▪
Who is the intended audience for the map
(include expected educational level)? This map is intended for wildlife management
specialists in the state of South Carolina to help inform the general public
about how they distribute management politically.
Cartographic
Design
▪
Is there appropriate visual emphasis on
important themes? Yes.
▪
Is the symbology for qualitative and
quantitative data effectively applied? Yes.
▪
Do the colors and symbols support the
substantive and affective objectives? Yes.
▪
Are the symbols and labels legible? Yes.
▪
Are the symbols intuitive and easy to
decipher or do they have good explanation? They are easy to decipher in terms
of looks, but they do not indicate what each management zone means. This is why I believe the map is intended for
professionals who are aware of the differences in management zones.
▪
Is there appropriate use of graphics,
images, text blocks, or other supporting information? Yes.
Map
Elements & Page layout
▪
Does the page look balanced—are the map
and map elements aligned to the page and to each other? It does, but the elements
are not perfectly aligned. Not bad, but they could be better in my opinion.
▪
Do all the map elements support the
substantive and affective objectives? Yes.
▪
Are the map elements placed logically on
the page? Yes.
▪
Does the map have appropriate borders? Yes.
▪
Scale
Is the scale (map
extent) appropriate to the map? Yes.
Is the scale bar
appropriately designed, positioned and sized? Yes.
Are the scale units
logical? Yes.
▪
Legend
Have all the
necessary symbols and details been included in the legend as they appear on the
map (size, color, etc)? Not exactly. The
labels are numbers only and the legend has explanations along with numbers. In my opinion, this could have been better
coordinated with something like “Zone 6” for both the key and the label. The title gives a clear explanation that is
enough to determine what that would mean.
Is there a logical
structure related to the function of the legend? Yes.
Are the legend
labels logical? Yes.
▪
Titles and
Subtitles
Are the titles
and/or subtitles present and suitably descriptive (area mapped, subject, date,
etc)? Yes.
Are the titles
and/or subtitles suitably positioned and sized? Yes.
Map Evaluation: Poorly-designed map
#1
Answer
the following questions for the poorly-designed map:
General
▪
What is the purpose (substantive
objective) of the map? The purpose is to show bus routes somewhere. Very hard to tell where unless you are
familiar with the area.
▪
What is the “look and feel” (affective
objective) of the map? The look is jumbled and it feels very busy and
scattered. I believe it is meant to be
serious though.
▪
Who is the intended audience for the map
(include expected educational level)? The intended audience appears to be the general
public.
Cartographic
Design
▪
Is there appropriate visual emphasis on
important themes? No. Too busy.
▪
Is the symbology
for qualitative and quantitative data effectively applied? No.
▪
Do the colors and symbols support the
substantive and affective objectives? No.
▪
Are the symbols and labels legible? No.
▪
Are the symbols intuitive and easy to
decipher or do they have good explanation? No.
▪
Is there appropriate use of graphics,
images, text blocks, or other supporting information? No.
Map Elements & Page layout
▪
Does the page look balanced—are the map
and map elements aligned to the page and to each other? No.
▪
Do all the map elements support the
substantive and affective objectives? No.
▪
Are the map elements placed logically on
the page? No.
▪
Does the map have appropriate borders? No.
▪
Scale
Is the scale (map
extent) appropriate to the map? Perhaps, if you could tell what it was trying to convey.
Is the scale bar
appropriately designed, positioned and sized? No scale bar.
Are the scale units
logical? No.
▪
Legend
Have all the
necessary symbols and details been included in the legend as they appear on the
map (size, color, etc)? I think so, but very hard to tell.
Is there a logical
structure related to the function of the legend? Quite possibly, but clarification is lacking to the
point that logic does not really apply, even if present.
Are the legend
labels logical? Again, it is possible, but it’s busy and small to discern properly.
▪
Titles and
Subtitles
Are the titles
and/or subtitles present and suitably descriptive (area mapped, subject, date,
etc)? No.
Are the titles
and/or subtitles suitably positioned and sized? No.